Bobbi Brown's Creamy Matte Lip Color in Tawny Pink basically called my name after I saw it on Michelle Money from the MMandL Show. Tawny Pink is a neutral medium pink in the tube, but it darkens significantly when applied to a deeper, rosier pink. The color is rich, and saturated. You easily achieve full opacity in 1 swipe.
The formula is indeed creamy and applies easily onto the lips with no tugging. The wear is wonderful. It easily lasts 4 hours on my lips, which is unheard of for me. I don't find the formula to be drying, but it is not hydrating either. I think if your lips are already on the dry side than this will make them drier. If your lips are in good condition than this lipstick will suit you wonderfully.
A word of caution before buying about these lip colors: I find them to darken significantly when swatted or applied to the lips. I would suggest trying them out before buying to see if one is right for you.
Overall, I love this color and the formula is long lasting. It is the perfect low maintenance lipstick for work. There are 12 shades available in this range, and each retails for $24. I will probably check out some of the other colors soon!